G Morata is New Ag Extension Agent in Santa Rosa County

Guilherme Trimer Morata has been appointed as the new UF/IFAS Extension County Agriculture Agent for Santa Rosa County. Originating from São Carlos, Brazil, Guilherme  or “G” as many folks call him, is an agronomist with a Master’s Degree in Precision Agriculture from Auburn University, and a Bachelor’s Degree in Agronomic Engineering from São Paulo State University (Brazil). With over a decade of experience in the field of agronomy and precision agriculture, he is committed to aiding farmers in optimizing their operations and boosting profitability.

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Professional Background

Guilherme has accumulated significant experience in Brazil’s private sector, working with vegetables, citrus, and soybeans as a researcher and in market development for new products. He also spent nearly four years with Alabama Extension working with cotton, peanut, and grain farmers before joining the University of Florida. Guilherme has built strong connections with farmers, crop consultants, and industry stakeholders, providing unbiased, research-based information to support daily farm management decisions. His expertise in precision agriculture, including the use of drones, soil sensors, satellite imagery, and on-farm trials, make him a valuable asset to Santa Rosa County farmers.

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Key Contributions

• Precision Agriculture Advocate: Guilherme has effectively promoted the use of precision agriculture tools and technologies, enhancing sustainability and profitability for farmers.
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• On-Farm Research: He has led numerous on-farm research projects on major row crops, aiding farmers in making data-driven decisions.
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• Educational Outreach: Guilherme has organized and led various farmers’ meetings, field days, and webinars, providing valuable insights on modern agricultural practices to a wide audience.
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Farmers in Santa Rosa County can contact Guilherme and utilize his experiences and dedication to improving farm operations. His practical approach and ability to translate complex research into actionable insights ensure that local farmers will have access to the latest technologies and best practices. Whether it’s enhancing crop management, selecting varieties, or integrating advanced agricultural techniques, Guilherme’s expertise will help farmers increase yields, reduce costs, and improve overall farm sustainability.

Guilherme Morata’s office is located at 5259 Booker Lane, Jay, FL 32565. He can be reached at 850-977-1139 or via email at g.morata@ufl.edu.