Hosting a Farm Tour is an Excellent Marketing Tool

Hosting a Farm Tour is an Excellent Marketing Tool

One excellent way to increase farm sales is to host a farm tour. In 2013 the Florida Legislature passed Senate Bill 1106, protecting farmers and ranchers from liability as long as activities are directly related to agriculture. This has opened up many opportunities...
New & Improved Agritourism Law: What does it mean?

New & Improved Agritourism Law: What does it mean?

Mary Beth Henry, UF/IFAS Extension Polk County Horticulture Agent Agritourism marries Florida’s two largest industries, tourism and agriculture, to provide an on farm recreational experience for consumers.  Florida experienced record tourism in 2015, with 105 million...